Green Collar Workers resources for Hawai`i Island.
Green Collar educational opportunities, technologies and resources for Hawai`i Island.

Archive for the ‘GreenWashing’ category

Green Intentions

April 1st, 2008

Our intentions for using the word, “Green” on this website.
So when we use “Green” all over the place, we’re simply trying to make it easier for folks like you to find our website and resources. We started teaching folks how to use the Internet as a tool and a platform to sustain themselves. We still [...]

Wikipedia defines GreenWashing as:
Greenwash (a portmanteau of green and whitewash) is a term that is used to describe the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service.[1] The term Green sheen has similarly been used to describe organizations which attempt to appear [...]

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